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Marco de Hoogh

Having the capacity to generate AWP influence is a key skill set for our change agents. We have been working with the industry over the last 10+ years developing a comprehensive understanding of what needs to happen, we have also been busy building the capacity to make it happen, through the acquisition and development of the right people.

Marco de Hoogh

Information Management

Marco de Hoogh, lived every child’s dream growing up in Calgary, Alberta, his family owned a chocolate factory. Immigrating to Canada from the Netherlands at the age of 12, Marco brought with him a love for voetbal (soccer) and a natural skill set for systemic analytics. This led to a General Business Diploma from Mount Royal college and a series of web development and GIS training programs at the University of Calgary. After working for a decade as a Technical Coordinator in the GIS and digital mapping sector, Marco joined the Oil and Gas industry with Nexen as the Technical Lead in their Workface Planning Team. During this time he managed the implementation and use of ConstructSim software in support of the very successful Workface Planning program. On behalf of Nexen, Marco also consulted with Intergraph during this period, helping them to shape the functionality of their WFP software, SmartPlant (Smart) Construction. Working with Intergraph on Smart Construction since its inception gave Marco a knowledge base that led to a posting with them in Europe in 2013. After returning to Calgary in 2014, he joined the Advanced Work Packaging team at Fluor and was instrumental in developing their processes and procedures, as he helped them to establish AWP on several mega projects.

Joining the Insight-awp team in 2016 in Kansas City, Marco quickly became a key member of the organization. His first assignment was followed by positions in Antwerp, Belgium and Houston Texas, where amongst other things he was responsible for developing the framework that has shaped the structure of the model for Information Management. His acute understanding of the technical requirements needed to stand up the WFP software, mixed with the foundational knowledge of how Workface Planning is applied in the field, is a unique skill set that has brought significant benefit to the Insight-awp clients.

When he is not at work he can be found yelling at the TV during soccer games, coaching soccer or spending family time with his wife and two teenage sons. Marco says that he “was privileged to coach several highly successful adult teams” that included Alberta Provincial Champions and teams that won medals at Canadian National Championships.